These are a mixed selection of retouching and full campaigns that I’ve led as image Quality Control (QC) Manager for Lord & Taylor, Hudson’s Bay, GQ Magazine and other commercial fashion brands. As a QC Manager, I oversaw the retouching markup, revisions, and image approval for campaigns from start to finish across a mixed team of in-house, freelance, and outsourced retouchers. I also managed cross-departmental collaboration to address any retouching requests or concerns with art directors, designers, integrated marketing, and vendors in order to present each image in the best light possible and uphold our brand guidelines. Final images were used both in print (as magazines, catalogs, postcards, billboards) and digitally (as social content, display ads, website banners, and emails).
HUDSON’S BAY | LOOKS FOR THE ROOM, ITS LUXURY BOUTIQUE IN SELECTED HUDSON’S BAY LOCATIONS
LORD & TAYLOR | GQ MAGAZINE
LORD & TAYLOR | PROM
LORD & TAYLOR INTIMATES CAMPAIGN
LORD & TAYLOR | FALL STYLE GUIDE
LORD & TAYLOR | SPRING STYLE GUIDE
LORD & TAYLOR | PROM
LORD & TAYLOR | SWIM: POOLSIDE PERFECTION
LORD & TAYLOR | CELEBRATE EVERY MOM
LORD & TAYLOR | FALL STYLE GUIDE
LORD & TAYLOR | PROM
LORD & TAYLOR | KIDS’ SPRING SALE
LORD & TAYLOR | FINE JEWELRY
LORD & TAYLOR | AUGUST BEAUTY
LORD & TAYLOR | MEN’S SCENE
